Hi,
what's up? It's always good to see people smiling, as they get fortunate with
their business returns. Fortunately, there appears to be an absolute reason
behind every successful business recently. So, let's reason this.
These
days, more than anything, our world is dominated by the use of internet. And with the rise of
the information age, the web gets drenched and stuffed with
so much information that, it becomes hard to find genuine information that a
common user can really use. In fact, this noise makes the work of the marketers
even harder. Since there
is abundant information on the internet for everyone, product sellers need to present their
brands with more craving contents to get the attention of customers.
On every medium, writers may craft
mesmeric contents with exceptional words and kindle the people’s imaginations,
but exceptional visuals are way more powerful in enabling quicker response from
people, since they are livelier than words. Hence, visual content is necessary
asset in the arsenal of a marketer, to drive increased engagement from the
customers who see it. And, for a brand promotion, lesser human effort plus
greater targeted content for consumers - is the right strategy.
Moreover, if a picture is worth a
thousand words, a single minute of video is worth 1.8 million words. Really, this
can be short to promote your brand or product and services for minimum of even 5
seconds. Crisp videos are like music that can feed the right note to the
consumer. Such videos bring in a lot of sense, like some deep river running
through human mind, towards the subconscious. Thus, as an easy way, digital
marketing specialists point towards video marketing to tap into the emotions of
the viewers, since emotions play vital in driving purchases, in making opinions
out of opinion-less customers.
Seasonally as well as regularly, marketing videos get viral
within social media platforms, being optimized for search engines. But even
then, one's brands are recalled by people, only if such videos have higher
entertainment. They should cater to better user
experience with creative contents, and make visitors feel
compelled to buy your product or service. 73% of audiences are more likely to
buy a product if they saw an explainer video first. Video promotion, as an
emerging trend, has proven to convert visitors at an exponentially higher rate
than traditional marketing channels. According to a survey, 80 percent of all
web traffic by 2020 will be contributed by videos.
So, as the two-thirds of online users
use hand-held devices like mobile phones and video consumption increasing
drastically with every passing year, dear online promoters, what are you waiting for?
Campaign the
story of your business today. Contact us anytime at www.doodlemango.com, in guiding your online video
marketing journey.
