Storytelling
using animation is basically considered to be children’s stuff. It is widely
called as a template to convey tales, fantasy, and lighthearted narratives.
But, animated Storytelling is much more than what we consider… What we think…
Animation
appeals to all sector of the audience. People love to watch beautiful colors
and pleasing visuals that engage them with a beautiful story. Storytelling has
always meant to engage people. A story always needs to be told with a
conviction to engage the audience.
Nowadays,
animated storytelling is widely used in marketing purpose. For example, a video
could easily convey the messages to the customer unlike a PowerPoint
Presentation or conference meeting. Therefore, animation videos
for business purpose are widely claimed as a powerful medium to grow your
business. Video is one effective way to
convey things easily.
There are
three things to be remembered while working on animated storytelling.
1.Clarify
the videos’ content
People
need to prepare themselves to watch your video and decide what to expect from
the video right from the start. Remember, the disappointment of target audience
leads to failure of all your efforts. Select the title card that describes the
story and genre of the video. A witty title followed by a series of intense
events is also a disappointment! No matter how good your content is, initial
expectations of the audience are always meant to be satisfied.
2.Use the
wow factors efficiently
Engaging
and entertaining the audience is the way to grab the attention of the viewers.
An informative video is liked by the people, but an informative as wells as an
entertaining video is liked, shared, and viewed multiple times by the viewers.
Repeat value of a video is estimated by the viewer’s interest to watch it again
and again. It also assures that you have successfully satisfied with your task
to reach your target audience. No matter about how sensitive your video is, no
matter how universal your content is, you need to please your beloved target
audience with full justice to your creativity and story. The creativity has no
limits, enthrall and engage them with your master storytelling skills. Amaze
the audience with a witty one-liner and simple & pleasant visuals.
3.Finish
it with a high note
A proper
ending is always a must in order to create a repeat value to the videos. No one
is ready to watch a movie with a disappointing ending repeatedly. Ending the
video in a high note is the key to exceed the expectations of a viewer. But,
that doesn’t mean that your story or video always need a happy ending. A full
justice to the story or content that you have told needs to go straight into
the heart of viewers. For that, you need a hard-hitting, mind-blowing and
highly satisfactory end. Remember, every story is meant to end. No one watches
a that doesn’t have an end.
If you
follow the above rules, you could not only grab the attention of your target
audience but also, convey your thoughts to a wider audience. Storytelling using
Animation is meant to Entertain, Engage, and Educate the audience!!
For More
Info Visit : http://www.doodlemango.com/
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